Crafting an Irresistible Pitch for Success
- Boon Yih Mah

- May 24, 2021
- 5 min read
Updated: Jun 4

The standard meaning of a pitch is to toss or throw something lightly. So, when you pitch an idea, concept, or product—you are “throwing” your idea to people, and of course, you hope that they catch it or like it! In another context, a pitch refers to offering an idea for consideration. A pitch refers to bringing an idea to someone with the power to do something.


